Stand Out From the Competition
Marketing in the digital space is highly competitive, and it's easy to get lost in all the clutter. We believe a great campaign needs to get three components right: the offer, the creative and the targeting. Our team uses our Story Mark framework to develop effective campaigns that will set your brand apart and directly engage your audiences. Most importantly we're here to serve as a partner and help you achieve profitable, sustainable results.
Digital Marketing Campaign Projects
Borroughs Corporation
Borroughs wanted to increase their e-commerce sales for their workbenches. To help them, we created a new e-commerce website and a marketing strategy centered around Facebook, Google, and Display ads. Our campaign succeeded, with record-breaking sales in 2021 and 2022, resulting in seven figures in e-commerce sales.
We initially started working with Story Mark on a single campaign. We saw success right away and continued to expand the digital campaigns which ultimately led to a significant increase in year over year sales.
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The Pod Playbook
At Story Mark, we like to practice what we preach. Last fall, we sought to generate leads and acquire new customers through an online podcast marketing & growth program, “The Pod Playbook.” We had over 50 registrants for the webinar and sold out the pilot program (capped at 8), leading to a 10x ROI on ad spend.
The 4 areas of monetization presented opened my eyes to the opportunities that I was not aware of and how simple it can be!
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Better with Bikes
In 2022, Trek Bicycle aimed to make a big impact by re-releasing their podcast, Better with Bikes. To achieve this, we launched a series of new episodes and ran an ad campaign for a giveaway that drove traffic to the podcast and expanded Trek’s email list. This resulted in 14,500 new email subscribers and the podcast flying up the US Apple Podcast Rankings.
The Story Mark team has done a great job of taking initiative on the project, adding creative ideas, being on top of deadlines, and delivering a great end product.
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Make Your Mark with Digital Marketing Campaigns
Every customer and every company has a story. We’ll work together as your partner to help identify these stories and bring them to life so you can build deeper relationships and grow your business. Take the next step to growing your brand through story today.