Trek Bicycle CEO John Burke takes you behind the scenes of the Trek Bicycle story. From a red barn in Waterloo, WI in 1976 to the $2 Billion global company it is today, it is an incredible story with no shortage of obstacles and hurdles along the way.
JB also discusses his new book “A Bold Plan for America”, where he breaks down America’s 14 biggest problems and provides nonpartisan, fact-based solutions on how we can solve them. And discusses, as an Independent, who he will be supporting in this election and why.
You can download his book for free here: https://aboldplan.com/book/